Amma’s Choice is a holistic beauty brand founded in July 2022, dedicated to crafting high-quality, plant-based skincare and wellness products that nurture both the body and the planet. Rooted in the philosophy of conscious beauty, Amma’s Choice offers a curated line of 19 products featuring over 70% plant-based ingredients , ethically sourced from sustainable suppliers. The brand utilizes proprietary formulations designed to deliver effective, clean, and nourishing results for mature and aging skin.